Material Vision – the trade fair revolving around the subject of materials for product development, design and architecture – is a platform for the professional dialogue between the materials industry and the creative sector.
“With a special joint stand, the Federal Ministry of Economics and Technology (Bundesministerium für Wirtschaft und Technologie – BMWi) is promoting the participation of young, innovative companies in Material Vision. The focus of this initiative is on small to medium-sized companies distinguished by new developments or significant improvements to products, processes and services, as well as their market launch. An interesting product to be presented at the joint stand is a new building material called Bling Crete. This ‘reflex concrete’ combines the positive qualities of concrete, such as fire resistance and strength, with retro-reflection. Bling Crete is made by mixing light-reflecting micro-glass balls into a special concrete and can be used for buildings, road construction and even in interiors.”
(Press release, Messe Frankfurt, February 3, 2011)
Material Vision will be held in Hall 4.1 of Frankfurt Fair and Exhibition Centre from 24 to 26 May. Further information about Material Vision and the complementary programme can be found on the internet at :www.material-vision.com.